Email Subject line + Headline : Increasing open rates and click through ratio
Notes from the Email Summit 2014
SUBJECT
1. problem for which i *want* a solution
2. problem is relevant to the person i am sending to
3. problem is urgent
Relevant
Important
Urgent
HEADLINE
1. Capture attention
2. Convert to Interest
==============
Subject: Hitting sales quota before the holidays
Jim,
Get 3 tactics your inside sales team can try, in this free webinar.
Flyn Penoyer, an expert sales trainer, for two decades
has produced 300% run rates of sales teams.
Flyn is teaching a free class next Wednesday.
REGISTER HERE
Regards
Clinton
SUBJECT
1. problem for which i *want* a solution
2. problem is relevant to the person i am sending to
3. problem is urgent
Relevant
Important
Urgent
HEADLINE
1. Capture attention
2. Convert to Interest
==============
Subject: Hitting sales quota before the holidays
Jim,
Get 3 tactics your inside sales team can try, in this free webinar.
Flyn Penoyer, an expert sales trainer, for two decades
has produced 300% run rates of sales teams.
Flyn is teaching a free class next Wednesday.
REGISTER HERE
Regards
Clinton
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About Me
- Clinton Rozario
- Hybrid specimen. Likes mixing abstract concepts into a heady cocktail. Likes mixing people together to see what they can do. Also, PC whisperer, Virus Terminator, entrepreneur in a couple of years, "nice guy", INTJ more...
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